RBLX News

In a landmark move set to redefine user-generated content, the platform has officially launched a new licensing system, including a License Manager and a Licenses Catalog, to streamline partnerships between creators and established intellectual property holders. This framework fundamentally changes how IP is handled, moving from a complex, months-long negotiation process to a streamlined, self-serve system where rights holders can list their franchises, set their own terms, and automatically collect revenue shares. The initiative aims to have 10% of all global gaming content revenue flow through the platform's ecosystem. The launch includes major entertainment partners, such as a leading streaming service offering its popular sci-fi horror and survival drama series; a major film studio providing access to its vampire romance, horror-thriller, and dystopian sci-fi franchises; a prominent Japanese video game company listing its acclaimed crime-drama series; and a major Japanese publisher set to add popular manga and anime properties. This formalizes the relationship between fan creators and IP owners, mitigating legal concerns and creating a monumental opportunity for developers to build official, high-quality experiences with world-renowned brands.

A significant overhaul of the developer payment structure is underway with the introduction of the 'Creator Rewards' program, set to replace the long-standing Premium Payouts and Creator Affiliate programs by July 24. This new model is designed to more directly reward creators for building engaging experiences that attract and retain players. The program is split into two components: a 'Daily Engagement Reward' that pays a flat rate of 5 Robux for every 'active spender' (a user who has spent at least $9.99 in the last 60 days) that plays for 10 minutes, but only if it's one of the first three games they play that day. The second component, 'Audience Expansion,' offers a 35% revenue share on purchases from new users a creator brings to the platform. While the platform frames this as a shift to rewarding both player retention and new user acquisition, the change has been met with significant confusion and criticism from the developer community, with many labeling it a 'strict downgrade' and expressing fears that it will pay out far less than the previous system, especially for smaller experiences, making the future of developer monetization feel uncertain.

The avatar customization experience is receiving a significant overhaul with a suite of updates aimed at both users and creators. A quality-of-life update rolling out to mobile users introduces a revamped, streamlined menu and highly requested undo and redo buttons, making it easier to experiment with designs without losing progress. For creators, a new module on profile pages now automatically showcases their three most recently published avatar items, providing a new channel for discovery. Looking ahead, the platform plans to introduce Physically Based Rendering (PBR) for accessories, allowing for higher-fidelity items with more realistic lighting, though this specific feature has reportedly been put on hold, leaving creators in limbo. Other upcoming features include the ability for creators to schedule the release time and date for their items, the option for groups to publish their own bodies and heads, and a new function for all users to post their favorite avatar creations directly to their profiles, fostering a more social customization experience.

A new 'Video Captures' feature that allows users to record and share short video clips of their in-experience moments has begun its progressive rollout to the user base. This functionality provides a seamless, built-in method for capturing and sharing interesting or impressive gameplay highlights with friends and the broader community without relying on third-party software. The goal is to enhance the social aspects of the platform by making it easier for players to share their favorite moments. In conjunction with the user-facing tool, a corresponding Video Captures API is expected to be released soon. This API will grant developers the ability to programmatically trigger video recordings from within their experiences, which could be used to automatically capture key achievements, funny moments, or cinematic sequences, adding another layer of engagement and organic promotion for games across the platform.

In a move to enhance community safety, creators have been given a new moderation tool called 'Blocked Words.' This feature provides developers with more direct control over text communication within their experiences by allowing them to create and maintain custom lists of words and phrases. Any message containing a term from a creator's blocked list will be automatically prevented from being posted in their specified community spaces, such as Group Walls and Forums. This empowers creators to cultivate a safer and more controlled environment tailored to their specific community standards, going beyond the platform's default text filtering. The tool is designed to be a proactive measure against harassment, toxic behavior, and other unwanted content, giving developers more powerful and flexible self-service moderation options.

A significant update to the analytics tools for creators has been released, introducing the ability to track new user retention by daily and weekly cohorts. This powerful feature provides developers with much deeper insights into how their experiences are performing over time. Instead of only seeing overall player counts, creators can now specifically analyze how many new players return to their game one day, seven days, or several weeks after their first session. This cohort-based analysis is a standard tool in the wider analytics industry, and its introduction to the platform gives developers a more professional way to measure player engagement and the impact of their updates. By understanding when and why new players drop off, creators can identify potential issues in their onboarding process or early gameplay loop and make more informed, data-driven decisions to improve long-term player retention.

A powerful new tool for developers, 'In-Experience Auto Setup,' has been launched in Studio Beta. This feature extends the platform's Avatar Auto Setup pipeline, which was previously only available within the editor, directly into live experiences. Developers can now implement functionality that allows users to upload an arbitrary 3D model and have it automatically rigged, skinned, and caged to function as a fully playable avatar, all without leaving the game. This development is aimed at experiences that focus heavily on user-generated content and avatar customization, as it streamlines the process of converting a model into a usable character. By releasing it as a beta, the platform is enabling creators to begin testing the feature and provide valuable feedback before its full release for use in live servers, representing a significant step towards more dynamic and personalized in-game avatar creation.

A crucial update has been rolled out for the `SavePlaceAsync` API, significantly expanding its functionality to cover all types of places on the platform. Previously, this function was restricted and could only be used to save changes to game instances that were themselves created programmatically. With this update, the restriction has been lifted, and developers can now use `SavePlaceAsync` to update any place, including those that were created manually in the Studio editor. This change provides substantially more flexibility for developers creating experiences with persistent, user-driven changes or procedural content. To ensure security and prevent accidental overwrites, creators must first enable a new permission setting, 'Allow place to be updated using Save Place API,' on the Creator Hub for each relevant place, consciously opting-in to allow their games to be modified via script.

A series of performance-focused enhancements to the in-experience text chat service have been successfully implemented, resulting in tangible improvements to both system performance and user engagement. A total of 11 distinct changes have been rolled out since April with the specific goal of reducing the amount of frame time consumed by the chat system, making the feature less demanding on player devices. The platform conducted A/B testing comparing user groups with and without the full suite of optimizations. The results showed a significant and measurable increase in both the number of messages sent and the total number of users who actively use the chat feature in the improved group. This data confirms that the investments in optimizing the chat system's performance have led to a tangible improvement in user engagement and a better overall social experience.

The highly anticipated annual egg hunt-style event, 'The Hatch 2025,' has officially concluded after its run from July 2nd to July 12th. This massive, multi-experience community event challenged players to explore hundreds of participating games to find hidden elemental eggs—including Connection, Light, Darkness, and Fire eggs—and earn exclusive, free virtual rewards such as the Eggcentric Elementalist Hat and Deviled Egg Horns. Unlike single-game events, 'The Hatch' spanned a wide variety of popular experiences, encouraging players to discover new games across the platform. The event's structure reflects a strategy of fostering a connected ecosystem, driving traffic across a vast library of user-generated content and creating shared experiences for the entire community on PC, console, and mobile devices.

The platform has officially announced its global virtual event, 'Inspire 2025,' scheduled to run from August 4th to August 8th. This event is designed to educate and empower creators of all skill levels through a series of workshops led by prominent community developers, covering a wide range of topics including immersive audio, map design, scripting, and building plugins. In addition to the educational opportunities, exclusive virtual items will be available for participants. Attendees who join at least one live challenge during a workshop will earn the 'Inventor Hat.' The event will also feature interactive 'Coffee Chats' on the community Discord server, providing a space for informal discussion, networking, and finding teammates for the post-workshop Inspire 2025 Challenge. Registration for the event is now open.

A growing trend on the platform is seeing independent developers sell their successful games to larger studios for millions of dollars, creating a new 'gold rush' market for indie creators. This underscores the massive economic opportunities emerging, where top-tier experiences are becoming highly valuable assets. Highlighting this trend, a 19-year-old developer recently sold their hit anime-inspired soccer game for more than $3 million to an acquisition studio. The game, which the creator built in just three months with co-developers, had exploded in popularity, attracting over a million concurrent players at its peak. This multi-million dollar deal demonstrates a major shift in the ecosystem, where young, talented creators can turn their passion projects into life-changing financial successes, moving beyond in-game currency to securing major real-world payouts.

Developers on the platform have been notified of a data breach that occurred at a third-party service provider which assists in hosting the annual developer conference. The breach exposed the personal information of developers who had registered on the third-party platform, including data such as full names, email addresses, and IP addresses. This incident highlights the security risks associated with third-party vendors and the potential for developer data to be compromised, even when the platform's own systems are not directly breached. The full extent of the breach and its impact on the affected developers are still being assessed.

A widespread and persistent technical issue causing rhythmic lag spikes and FPS drops is currently affecting players across the entire platform. According to multiple reports on developer forums starting in late June 2025, the issue appears to be specific to the platform, as other games run smoothly on the same hardware. Players have documented that setting an FPS limit results in consistent, periodic performance drops every few seconds, even in a completely empty experience. While some users speculate the problem is tied to a recent operating system update, its unique impact on the platform remains unexplained. A platform staff member acknowledged the bug report, stating they are investigating the issue, but no further updates have been provided, leaving the community waiting for a fix.

Players can expect improved performance and higher frame rates in many experiences thanks to a significant engine update that is now live. The platform has fully implemented and expanded its 'Occlusion Culling' technology, a powerful optimization feature that prevents the game engine from rendering objects that are hidden from the player's view. Previously a beta feature, this system now fully supports terrain, meaning large portions of a map, including complex landscapes that are behind other objects or outside the camera's view, will not be rendered. This dramatically reduces the processing load on a player's device, from high-end PCs to mobile phones. For developers, this means they can build more detailed and dense worlds without causing as much lag, as the system works automatically without requiring extra work.

Significant updates have been implemented for the platform's Privacy and Cookie Policy, with an effective date of July 7, 2025. The new policy provides greater clarity on how user data is collected and used, particularly for personalized advertising. It also outlines new safety measures, including the potential for sharing personal information to investigate public safety concerns or violations of the Terms of Use. The updated terms also expand on the company's right to repurpose user-generated content for marketing purposes and tighten requirements for creator incentive programs to prevent fraud and abuse.

A major console manufacturer and video game company is reportedly broadening its collaboration with the platform, a move that is expected to enhance the platform's global reach. This development has led to widespread speculation within the community and among investors about the potential for deeper integration of the platform with the company's popular gaming consoles. While the specific details of the expanded partnership have not been fully disclosed, the news has been met with optimism, as it is seen as a significant step forward for the platform's expansion into the console gaming market.

On Tuesday, July 15, 2025, the platform experienced a service outage that affected users globally. The disruption began in the early afternoon and prevented players from joining experiences, with many also reporting issues with logging into the service. According to reports, the problems persisted for approximately 44 minutes, during which gameplay and other core services were largely inaccessible. The issue was identified and a fix was implemented, leading to the full restoration of all platform services. Following the resolution, all systems, including the website, mobile app, and game servers, returned to normal operational status.

A trend of 'stealth updates' has emerged, with developers of several popular experiences pushing significant gameplay changes without any official announcements or patch notes. Around July 11, the hit game 'Grow a Garden' reportedly received a secret update that introduced new mutations and seeds. Similarly, on July 12, the game 'Five Nights Tower Defense' rolled out a substantial and unannounced balance patch that buffed numerous old units, drastically shifting the game's meta. These stealth drops force communities to quickly adapt to new strategies and re-evaluate established gameplay without official guidance, creating a wave of community-led discovery, discussion, and excitement.

To make the Marketplace more accessible globally and to boost creator earnings, the platform has implemented regional pricing for avatar items. Effective from June 9, 2025, the prices of items like clothing and accessories will adjust based on local economic factors such as purchasing power and exchange rates. This follows a successful trial with game passes, which saw a significant increase in the number of users making purchases. While regional pricing is enabled by default, creators have the option to opt out, though doing so may reduce an item's competitiveness in regions where the feature is active. The goal is to make digital items more affordable for a wider audience, which in turn could lead to higher sales volumes for creators.

The annual Developers Conference (RDC) will take place on September 5th and 6th, 2025, in San Jose, California. This invite-only event brings together top creators, developers, and brands from around the world for networking, in-depth sessions, and product demonstrations that showcase the future of the platform. For those unable to attend in person, the conference will also be available to stream virtually. A major highlight of the event will be the Innovation Awards, which will be held in person on September 6th to celebrate the community's most outstanding creative achievements of the year.

A new Text-to-Speech API has been released in beta, allowing developers to instantly convert text into voice content within their experiences. This new feature has the potential to make games more immersive and accessible, providing a new way for creators to deliver narrative, instructions, and other information to players. The API is part of a wave of new features aimed at enhancing the creative possibilities on the platform and providing developers with more tools to build engaging and dynamic worlds.

Several key updates to the creator toolkit are planned to make development more efficient and powerful. A much-requested change is an increase in the range limit for lights, which will be extended to 120 studs, allowing for more dynamic and far-reaching lighting effects. For developers managing their game's economy, new cloud APIs will soon launch, enabling the creation and management of Developer Products through their own external tools. Additionally, for those who prefer coding in an external editor, an upcoming file sync release will provide better support for managing large codebases and syncing entire folders, streamlining the workflow for complex projects.

A recent discussion on the developer forum highlights the ongoing challenge of server-side security and the methods exploiters use to manipulate game data. Developers are being reminded of the importance of not trusting the client and implementing robust sanity checks on the server to prevent malicious users from altering game behavior. The conversation also touched on past vulnerabilities where exploiters could trick the server into thinking a purchase had been made. This serves as a crucial reminder for the developer community to remain vigilant and proactive in securing their experiences against exploitation.

A security vulnerability has been identified in a third-party module used by some developers to integrate Bible-related functionality into their games. The vulnerability, specifically in two of its core functions, is due to a lack of input validation, which could allow an attacker to manipulate API request URLs. This could potentially lead to unauthorized access or data tampering within the experiences that use this module. The issue has been addressed in a recent update to the module, and all developers using it are advised to upgrade to the patched version immediately to mitigate the risk.

Recent job listings indicate a strategic push to strengthen the platform's Developer Relations team, suggesting a deeper corporate focus on managing and empowering its vast creator community. Listings for roles related to content, partnerships, and the creator fund reveal a focus on managing developer projects across key initiatives. Other postings emphasize the need to improve communication with creators, analyze community sentiment, and assist with everything from product release announcements to crisis communications. These specific roles point to a corporate strategy aimed at professionalizing the creator ecosystem by building robust support systems and improving the flow of information.

The massively popular RPG 'Blox Fruits' is set to begin a new era with the introduction of weekly updates starting in July 2025. The developers announced that this new, more frequent update schedule will deliver consistent content to its large player base, including fruit reworks, new gameplay mechanics, and other fan-requested features. This change comes as the game celebrates a milestone of 50 billion visits, which will be commemorated with a special limited-time event offering exclusive items. The move to a weekly format aims to provide a more consistent and engaging experience for its hundreds of thousands of active players.

The experience 'Pet Simulator 99' received a major content update on July 12, 2025, with the launch of the 'Summer Block Party' event. This limited-time event introduces a new island where players can participate in a new gameplay loop focused on buying blocks to earn a special event currency for unique upgrades. The update also added a significant number of new collectible pets, including two limited Titanic pets, several new Huge pets, and twelve new tropical-themed pets available from five new summer eggs. A new clan battle and event leaderboard were also implemented to encourage competition among players.

The massively popular role-playing experience 'Brookhaven' has become an unlikely stage for political activism. In a trend from June 2025, hundreds of young players have been organizing and participating in in-game protests, specifically targeting a U.S. federal law enforcement agency. Players have been observed gathering in rallies within the game's virtual city, using in-game chat and signs to voice their opposition. This phenomenon is significant as it demonstrates the metaverse acting as a space for real-world political discourse among a younger demographic, raising complex questions about moderation and the intersection of gaming with socio-political issues.

A key feature in one of the platform's most popular games, 'Adopt Me!', has been disabled for over a month with no clear timeline for its return. The in-game code redemption kiosk, which allowed players to enter codes for free currency and items, was paused in June 2025 and remains disabled. While the developers have stated they are 'refining' the feature, the extended downtime is a point of frustration for the community. Promotional codes are a major driver of engagement, and the indefinite pause on this beloved reward system in a game with millions of active users represents a notable, ongoing issue.

An educational landscape design game on the platform has reached a milestone of 100,000 unique visitors, showcasing the platform's growing potential for educational content. The experience, created by an industry foundation, blends gaming with learning about landscape design and is part of a broader trend of educational initiatives on the platform. The platform is increasingly being used as a tool to teach children a variety of subjects, from coding to environmental science, in an engaging and interactive way. This success demonstrates the viability of the platform for workforce development and early-stage career exploration.

The immense popularity of the game 'Grow a Garden' is reportedly causing significant lag and performance issues across the platform. Players and developers have taken to online forums to complain about the game's impact, with some stating that other experiences are becoming 'unplayable' due to the strain on servers. The game has seen a massive number of concurrent players, breaking records and putting a spotlight on the platform's server infrastructure. While the success of the game is a testament to the potential for viral hits, it also raises questions about scalability and the need to manage the impact of mega-popular games on the overall user experience.

A 1v1 survival card game where the main goal is to score 21 to defeat your opponent. You are tied to a chair, and your fate is determined by your luck and the cards you play.

Choose and upgrade your own superpowers as you level up by fighting. You can choose to be a respected hero by defeating villains or a feared supervillain by committing crimes.

In this massive battle for survival, you are thrown into a battlefield with 63 other players with limited supplies. You must scavenge and defend yourself to be the last one standing. You can also team up with friends to work together towards victory.

No description provided.

This is a premier trading card game simulator on Roblox where you can battle friends, enemies, and bots with a collection of over 4000 cards.

A fast-paced PVP game where you deflect a ball, unlock various champions, and climb the ladder to become the best player.

Join the criminal organization Halcyon and engage in high-profile operations. You can choose to take down banks, break into black sites, and target millionaires either stealthily or with a full-blown explosive arsenal in this stealth/action FPS.

This is a cooperative adventure where you and a teammate navigate challenging obstacle courses. One player steers a cart while the other manages the brakes to control the speed, all while avoiding treacherous obstacles.

Welcome to Harbor Havoc, a Red vs Blue sea battle game where you can fly military-grade planes, command warships, and man powerful turrets to destroy the enemy harbor. You can claim abandoned islands to build up your team's arsenal and work with others to form fleets for large-scale battles.

This pirate-themed battleship game is heavily inspired by Team Fortress 2 and Zeppelin Wars, featuring multiple game modes.

A World War II dogfighting simulator where you take control of legendary aircraft. The game features an advanced flight physics system for engaging multiplayer battles and allows for customization of your aircraft with historical skins.

In a desolate world where knights and robots clash for control, you play as a powerful knight tasked with defeating the ruling robots. Explore and complete dungeons to be rewarded with loot and abilities to upgrade and grow stronger.

In this ultimate battle for survival and power, you'll face off in competitions, find advantages, and vote out other players to be the last one standing.

This game is centered around paranormal investigations, blending modern technical aspects with a classic Roblox feel. You'll visit locations with paranormal activity to uncover the cause.

A class-based third-person shooter that reimagines classic Roblox gears and games with a modern twist. You can team up with four other players to battle enemies using one of 15 playable characters across more than 25 maps.

This game poses life's difficult questions, and you must fight for your opinion. After choosing a side, you have a limited time to battle players from the opposing side using weapons purchased with in-game coins.

No description provided.

Team up with up to three other players to explore paranormal locations, discover evidence, and correctly identify the ghost. You can earn money to purchase new items to aid in your investigations.

One player is chosen to be Slenderman each round and must prevent the other players from collecting all the pages by eliminating them.

This is a role-playing community based on 'Game of Thrones'. The realm is located on a continent ruled by a king from the capital city of King's Landing and is named for the seven independent kingdoms that existed before Aegon the Conqueror's unification.

In this team-based game, your objective is to dig your way into the enemy's base to steal their flag.

Become a street-fighting legend using only your fists (or feet). The game features reworked combat mechanics that bring together the experience of the entire "Unusual Force" franchise into one game.

In this twisted minigame set in the eerie Grimwood, your sole objective is to outlast everyone else through a constant barrage of supernatural events. Betrayal is almost certain as there can only be one winner.

In this tower defense game, players use units inspired by various anime series to defend against waves of enemies. Each unit possesses unique abilities, and they can be upgraded during battles. The game offers both a story mode and an infinite tower mode. It has shown explosive growth, reaching over 200,000 concurrent players.

A strategic tower defense game where players collect and deploy heroes from well-known anime series to protect their base from waves of foes. The game features both a story mode and an infinite mode where players can test their endurance. It has garnered over 143 million visits and has a large, active player base.

This multiplayer turn-based RPG is inspired by classics like Paper Mario 64 and Earthbound. The game's story involves traveling back to the year 2010 and collecting swords inspired by classic Roblox gear to save Builder Man. BlockTales has seen significant spikes in player numbers with its demo updates, reaching over 145,000 concurrent players at its peak. The game is divided into chapters, or 'demos,' which are released as updates.

An open-world adventure RPG where players master swordsmanship by fighting various creatures. The game includes numerous biomes to explore, quests to undertake, and challenging bosses and dungeons to conquer. It is described as a hardcore RPG experience.

This is an obby (obstacle course) game where players, as 'Scouts' in the New Skyward Regiment, climb diverse towers to secure a 'stud' at the top. The game is in its alpha stage and features a variety of towers with unique mechanics and characteristics.

A beta release was anticipated for late May or early June 2025. The game is described as having high-quality visuals and beautiful animations. At release, content will be limited to one class and 12 abilities, with frequent updates planned. No further description is provided.

A fantasy RPG inspired by Black Clover, aiming for a release before the end of summer 2025. The game will feature quests, boss battles, and a progression system. Its release was delayed to add more content and polish.

This One Piece-themed title is expected to enter a closed community phase in the third quarter of 2025, with a public release to follow. It has been praised for its fluid combat mechanics and is anticipated to offer a substantial open-world adventure.

Inspired by The Seven Deadly Sins, this game is targeting a December release. It is noted for its high-quality visuals, smooth combat system, and a variety of races and magics. The game has a substantial community group on Roblox with over 248,000 members.

This Jujutsu Kaisen-inspired RPG had a planned release date of June 6, 2025. It promises a world of curses and sorcery with diverse cursed techniques and fighting styles, and is designed to be accessible on PC, console, and mobile platforms.

Following an early access phase, a full release is anticipated in 2025. The game is a Pokémon-style adventure where players collect and battle 'Animons' inspired by various anime series. It has an active Discord community and has generated buzz through developer updates.

A sequel to a popular Demon Slayer-inspired game, this title does not have a set release date but is speculated for 2025 or 2026. It is expected to be a significant upgrade with more polished combat, new breathing styles, and improved animations.

Inspired by One Piece, this game is slated for a December 2024 release, with an early access period in November 2024. It is set to feature a large, explorable world, detailed fishing and crafting systems, and a combat system that has generated significant hype. It is developed by the well-known RELL Games.

An open-world, exploration-based game described as having a unique combat and movement system. There is currently no release date, but teasers and combat showcases have generated considerable hype.

Another title inspired by Demon Slayer, Yaiba has garnered significant attention for its fluid and intense combat system. While a release date has not been announced, high-quality visuals and gameplay previews have created strong anticipation.